Mainstream of Green Environmental Protection Home Decoration Industry
Datetime：2018/5/8 16:58:08Author：HanGao
In recent years, with the popularization of the concept of smart home and the change of people's consumption concept, more and more Chinese families begin to choose smart home products such as smart speakers, smart TV, smart air-conditioning. High quality, intelligent and personalized customization are also becoming a new trend in the consumption of household products in China.
Facing the diversified needs of consumers, traditional home products manufacturers began to actively develop and produce various types of smart home products. Whether in appearance design or in-built functions, smart home products are more and more in line with the needs of consumers. At the same time, some technology giants and start-ups are also actively entering the smart home field, and hope to occupy a place in this field.
Up to now, in addition to the old-brand home manufacturers, Alibaba, Jingdong, Baidu, millet, Huawei and other technology enterprises have entered the smart home field, and cross-border cooperation among enterprises has gradually become normal. For example, Millet announced a global strategic partnership with IKEA, and all IKEA's intelligent lighting products will be connected to Millet's IoT platform. After cooperation, users can control IKEA's intelligent lighting products by using intelligent assistant "Xiao Ai Tong" and Mijia App, and Mimi IoT intelligent devices (such as sensors, household appliances, etc.) can also launch scene linkage with IKEA's intelligent lighting products, which undoubtedly provides many conveniences for users to use intelligent home products.
In fact, with the joining of many enterprises, smart home products update faster and faster. Consumers also have a larger choice when buying smart home products. Nowadays, when purchasing smart home products, consumers pay more attention to the basic functions of a smart home product, as well as its security and operability. At the same time, in the environment of vigorously advocating the concept of green, energy-saving and environmental protection, green home decoration is recognized by more and more consumers, and the market demand of green smart home products is also increasing.
According to statistics, in last year's smart home sales market, the sales of environmentally friendly household products accounted for more than half of the total sales. It can be seen that today's consumers pay great attention to the environmental protection performance of smart home products, which brings many business opportunities for some environmentally friendly home enterprises, and green environment protection has increasingly become the mainstream of consumption in building materials and home decoration industry.
For household enterprises, green household products not only contain tremendous business opportunities, but also can really establish a good brand image for enterprises, so that enterprises achieve the unity of social and economic benefits. Considering from the perspective of social responsibility and corporate integrity, household enterprises should not only publicize environmental protection household products on the surface, but also integrate the concept of environmental protection into the process of product production to ensure that smart home products are environmentally friendly and pollution-free from the source.
For consumers, when choosing smart home products, they should pay more attention to the materials and easy-to-use environment of smart home products, besides the coordination of intelligent home appliances control, lighting control, anti-theft control and access control. By looking at the environmental certification marks and product grade marks of smart home products, consumers can further confirm whether a product belongs to a real environmental protection product and decide whether to buy it.
In fact, in order to achieve a more ideal home decoration effect, in addition to choosing green environmental protection products, consumers should also pay attention to the unification of the overall home decoration style, and refer to the experience of experienced home decoration designers. At the same time, consumers can also use VR, AI, 3D cloud design and other new technologies to make good planning at the design stage, so as to improve the efficiency of home decoration construction and realize their own home decoration concept.
In the future, with the acceleration of technological innovation in home enterprises, the continuous progress of big data portrait and Internet of Things technology, the whole household industry in China will usher in a new development climax, and consumers'household consumption experience will be further optimized. At that time, more new business models will emerge in the home industry. With the joint promotion of home product manufacturers, more high-quality smart home products will appear in the market, and people's home life will become more warm and comfortable.